We believe sustainable fashion comes from a slower, smaller production process using already existing materials when possible.

Our goal is to create unique, intentional, and curated pieces to help evolve our conscious relationship with fashion and style.

OUR "WHY"

  • Fashion is one of the least sustainable and most pollution-dependent industries in the world. 

    In just one year, the fashion industry accounts for 10% of all global carbon emissions, which is more than all international flights and sea shipments combined.

    Not convinced yet? The fashion industry also dumps half a million tons of plastic microfibers into our oceans every year. That amount of plastic is equivalent to 50 billion plastic bottles being dropped into our oceans annually.

    The incinerators and landfills, where the majority of discarded clothing ends up around the globe, are hurting the environment and the demand for new clothes from retailers has never been higher.

  • So how can we minimize the waste associated with fashion?

    One effective practice is to produce upcycled designs from discarded clothing. Luckily, over 90% of all discarded clothing around the globe could go on to have a second life. 

    We aim to take advantage of this fact by picking up those high-quality discarded products before they get to a landfill, decorating them with unique designs, and giving them a second life.

    We believe that our organic and upcycled clothing can help create a more sustainable future for the fashion industry and we hope that our customers take as much pride in wearing our products as we do in making them (: