Fashion is one of the least sustainable and most pollution-dependent industries in the world. 

• In just one year, the fashion industry accounts for 10% of all global carbon emissions, which is more than all international flights and sea shipments combined.
• Not convinced yet? The fashion industry also dumps half a million tons of plastic microfibers into our oceans every year. That amount of plastic is equivalent to 50 billion plastic bottles being dropped into our oceans annually.
• The incinerators and landfills, where the majority of discarded clothing ends up around the globe, are killing the environment and there's no end in sight - retailers continue to mass-produce waaay more items necessary, leading to tons of waste.

So how can we minimize the waste associated with fashion?

• One effective practice is to produce upcycled designs from discarded clothing. Luckily, over 90% of all discarded clothing around the globe could go on to have a second life. 
• We aim to take advantage of this fact by picking up those high-quality discarded products before they get to a landfill, decorating them with unique designs, and giving them a second life.

• We believe in meaningful small-batch production, intuitive creation, shameless authenticity and community-oriented innovation.

Thank you for shopping wildflower wurld - you're supporting a woman-owned + opperated, local small business and we are so grateful for you (: